About us

We are RIchard Thomas and Colin Coulthard, two UK GPs. After years of working in the NHS we saw an opportunity to bring a different approach to service development. That led us to found itamus.

We’re using innovative techniques from the tech industry to solve some of the problems that the NHS is facing. By putting patients and clinicians at the very centre of our process we minimise waste and build great products that people love to use.

Customer development (or co-production) is at the centre of our production method. Right from the start of the process we talk regularly to our users, both patients and clinicians. This way we can be sure that what we’re building is something that they’ll want to use. We’ve got loads of ideas, but without early testing we run the risk of building a mediocre product.

So that’s us. We’re doing something that’s different, exciting and new in healthcare.

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